When we tweet, who are we talking to? I think the answer given in the video ("no one and everyone") is quite apt. Twitter is one of the more narcissistic forms of blogging- sending thoughts out into an audience in hopes that someone will take the bait and respond, or retweet, or what have you. It's the "overshare" experience personified, and you are offering information to anyone who will listen, which is sometimes no one at all. When I tweet, I am in some regards talking to myself, but I also have a loyal contingent of actual friends who follow me and will respond when they see fit. Twitter, for me, is silly and for fun- not something serious to dedicate a lot of time to. It is a relaxed, informal writing space where I write in the manner that I would talk to my friends.
I think Twitter can be a valuable tool for marketing as in businesses or celebrities, but on a personal level it's just for fun- perhaps to get attention or share information or just to look back on later. I thought the attitude of this video was beyond pretentious, to be honest. If a person thinks Twitter is stupid, I'd be really surprised if there was someone else holding a gun to his head, forcing him to Tweet for his life. The bottom line is that I don't take Twitter too seriously, and neither should the creators of that video.
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